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Supporting students to reach new heights
in the classroom, and beyond.

Apply to be selected as one of ten higher education institutions to receive
three years of free, unlimited peer-to-peer tutoring for your students. 

Submit interest form

Program Details 

Global educator and award-winning author, Esther Wojcicki, and Knack have partnered to create the Moonshot Campus Initiative.

» This program will provide a select cohort of 10 higher education institutions with three years of free unlimited peer tutoring for up to 5,000 Pell-eligible students. 

» Additionally, Esther, along with leading student success expert Dr. George Kuh, will hold a roundtable discussion with leaders from the selected institutions to spark discussion and best practices for holistic student success. 

To qualify, your institution must be based in the US and have an enrollment of 5,000 or more full-time undergraduate students, with at least 10% of those students being Pell Grant eligible. Exceptions may be granted on a case-by-case basis.

The application period is closed. Subscribe to our newsletter to stay up-to-date on the Moonshot Campus Initiative, or schedule a meeting to learn more about Knack

View eligibility details, selection criteria, program pricing, program perks, and FAQs. →

Learn more about the origins and benefits of the program from Esther Wojcicki, CEO of Moonshots in Education Non-Profit, and Chief Education Advisor at Knack. 


“It takes a campus to raise a student.”

- Esther Wojcicki 

"Education isn't a solitary endeavor. It's a partnership among faculty, staff, students, families, and
communities – working together to foster agency, creativity, and critical thinking – all for lifelong success."


Learn about Esther's remarkable background and passion for supporting student success through relationship-based learning. 

About Esther

As the best-selling author of Moonshots in Education: Launching Blended Learning in the Classroom and How to Raise Successful People, Esther has established herself as a leader in driving learning innovation with a focus on student agency.

Esther’s pedagogical method known as “TRICK” has helped countless parents, educators, and executives become more effective including Silicon Valley figures like Steve Jobs, and Hollywood actor James Franco. Her own children have also gone on to have an outsized impact on the world: Susan Wojcicki, former CEO of YouTube; Anne Wojcicki, CEO of 23andMe; and, Janet Wojcicki, Professor of Pediatrics at UCSF Medical School.


“Peer-to-peer is the most effective way to learn,
regardless of the subject matter."

"People learn most effectively through relationships. And students learn best from each other because relationship-based learning is active. Knack’s technology-enabled model is empowering students to learn together at scale, in the best way possible."


About Knack 

Knack is the leading student success platform transforming tutoring in direct partnership with dozens of higher education institutions across the nation. Having rolled out on over 100+ campuses, Knack is on a mission to make education more accessible and equitable, ensuring every student has access to the peer support they need to succeed in the classroom, and the 21st-century workplace.

Visit the website to learn how campuses such as the University of Florida, Hampton University, Ohio State, and others are reaching, engaging, and retaining more students in partnership with Knack.


Apply to be a Moonshot Campus today!

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